Jason Lee Carter, DBA
Associate Professor
Primary Focus
- Brand Management
- Consumer Perception Theory
Secondary Focus
- Organizational Management
- Adult Education Theory
Methodological Expertise
- Explanatory, inductive, qualitative case study approach
- Exploratory, deductive, qualitative case study approach
Proposed Dissertation Themes & Research Projects
- Theme 1: Doctor of Business Administration (DBA); Concentration: Marketing = Dissertation: “Brand perception of Chinese tertiary learning institutions influencing student enrollment in the post-Covid 19 digital era”
- Theme 2: Doctor of Business Administration (DBA); Concentration: Management = Dissertation: “Geocentralization: Designing adaptive geocentric business management curriculum for adult learning institutions in Thailand”
Time Zone
- Location: Dallas, TX, USA
- Standard Offset: GMT-5
- Availability Note: Available via pre-scheduled appointment; contact email to schedule
Languages Spoken
- Native/Bilingual: English
- Professional Working Proficiency: English
- Limited Working Proficiency: Thai
Professional Experience & Biography
Senior-level instructor for face-to-face and online business education programs holding titles such as Lecturer, Assistant Professor, Associate Professor, and Coordinator for institutions across the U.S.A., Southeast Asia, China, and Switzerland from 2001 to 2004 and 2009 to present. Core specialization includes undergrad and grad business degree program curriculum design, revision, and development. Supplemental specializations in graduate supervision at the Master and Doctorate levels for thesis and dissertation advising, as well as course textbook authorship for subjects such as Operations Management, Business Communications, and more. Skilled in diverse classroom instruction for varying levels of nationalities (58 nationalities), comprehension, and English fluency utilizing multiplatform learning environments including face-to-face (on-campus/on-site), hybrid, asynchronous, hyflex, etc., and Learning Management System (LMS) dashboards including Canvas, Blackboard, iCan, Moodle, etc.
Areas of Expertise
Business curriculum design and development for existing programs and developing new programs aligned with accreditation guidelines and degree program learning objectives, as well as relevant materials and assessment.
Multiple learning modalities including face-to-face, online, hybrid/synchronous, and asynchronous along with Learning Management Systems (LMS) such as Canvas, Blackboard, TRON, and Moodle (iCAN).
Specializing in diverse teaching environments spread across three continents handling young and mature learners from 58 nationalities with a wide variety of cultural, ethnic, and religious backgrounds for a mutually beneficial and seamless learning environment.
First Doctor of Business Administration (DBA) in Management, second DBA is in Marketing, MBA in Management, BBA in HR Management, and an AABA in Information Systems.
Combined 8+ years in B2B international corporate sales, the last 3 years as Sales and Service Manager for the Southeast Asia-Pac Region based out of Los Angeles.
Project Management Professional (PMP®) Certification: Certificate #: 4299484, Awarded: Feb. 9, 2026; Expires: Jan. 31, 2027
Multiple learning modalities including face-to-face, online, hybrid/synchronous, and asynchronous along with Learning Management Systems (LMS) such as Canvas, Blackboard, TRON, and Moodle (iCAN).
Specializing in diverse teaching environments spread across three continents handling young and mature learners from 58 nationalities with a wide variety of cultural, ethnic, and religious backgrounds for a mutually beneficial and seamless learning environment.
First Doctor of Business Administration (DBA) in Management, second DBA is in Marketing, MBA in Management, BBA in HR Management, and an AABA in Information Systems.
Combined 8+ years in B2B international corporate sales, the last 3 years as Sales and Service Manager for the Southeast Asia-Pac Region based out of Los Angeles.
Project Management Professional (PMP®) Certification: Certificate #: 4299484, Awarded: Feb. 9, 2026; Expires: Jan. 31, 2027