Short Course Marketing Strategy

Elevate your marketing expertise and lead the way in the digital era

What will you study?

Create a Go-to-Market Plan
Integrated Marketing Strategies
Marketing Foundations
Marketing Strategy: Competitive Intelligence

Embark on a transformative journey into the heart of modern marketing with our dynamic short course. Perfect for both seasoned professionals looking to sharpen skills or aspiring entrepreneurs eager to navigate the digital landscape, this course is designed to empower you with the knowledge and expertise needed to excel in today's dynamic market.



Type: Online course 
Duration: Study 15 minutes a day for 1 month
7.5 hours (self-paced pure study time)
Award: Certificate
Language: English

Interactive Online BBA - Tuition fees

Up-front payment

Total amount of the tuition fee if paid lump-sum up-front

Instalment plan 1 year

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Total amount of the tuition fee if settled over the course of 1 calendar year

Instalment plan 2 years

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Total amount of the tuition fee if settled over the course of 2 calendar years

Tuition fee includes:

  • electronic materials,
  • Unlimited access and use of LMS (Learning Management System),
  • feedback of lecturers on the assignments,
  • electronic communications with the lecturers,
  • e-learning tests,
  • recommended professional webinars (online seminars) from the LIGS University offer.

Not included in the tuition:

  • Non-refundable $100 application fee, which reciprocates the administration tied to the processing of your application (application review, scholarship request review, preparation of the Enrollment Agreement and payment plan).
  • Graduation fee in the amount of $100 paid upon successful completion of the program covering the costs associated with issuing, printing and mailing the diploma via standard post service. 
  • Telecommunication and Internet connection fees,
  • Travel costs, if any. 

Elevate your marketing game and stay ahead in the digital era

Unlock the secrets to crafting compelling campaigns
that resonate with your target audience across all digital channels

Join us on this expedition towards achieving marketing excellence collectively!


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What you'll gain from this course

Enhance your reputation
Acquire a certification that enhances your practical skills.
Elevate your career
Elevate your professional journey and personal growth to new heights.
Earn your course certificate
Receive a valuable digital certificate upon course completion.
Improve your CV
Highlight your new business skills and enhance your LinkedIn profile.

Marketing Strategy

How are the studies carried out?


Within each daily section, you'll discover a variety of study resources tailored to the module's specific theme.


  • Multimedia Content: Engage with a blend of audio-visual materials.
  • Supplementary suggestions for compelling e-books, videos, or web resources that are pertinent and captivating.
  • Brief assessments designed to assess your ongoing advancement.


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Marketing Foundations

Develop a profound understanding of the fundamental principles steering successful marketing endeavors. Explore the intricacies of market research, consumer behavior, and effective communication strategies.

Growth Marketing Foundations

Immerse yourself in the realm of growth marketing and uncover strategies to rapidly expand your customer base. Harness the power of data-driven insights and analytics to fine-tune your marketing strategies for maximum impact.

Create a Go-to-Market Plan

Craft a strategic blueprint for launching your product, service, or company with precision. Utilize proven frameworks to pinpoint target audiences, establish objectives, and create compelling value propositions.

Marketing Strategy: Competitive Intelligence

Master the art of competitive intelligence and learn to strategically position your brand in a competitive market. Analyze competitor strategies, identify strengths and weaknesses, and capitalize on emerging market opportunities.

Integrated Marketing Strategies

Unlock the potential of integrated marketing, synchronizing efforts across diverse digital channels. Navigate the nuances of search, video, social, email, and display marketing to create seamless, cross-channel campaigns.

Analytics for Marketing Success


Delve into the world of marketing analytics and learn how to interpret data to make informed decisions. Master tools and techniques for measuring campaign performance, tracking customer engagement, and optimizing marketing strategies based on analytics.


How it's all going to work?

What do I need to do to improve my market value and meet my goals?

You will gain
access to the
LIGS University LMS
The course
consists of
thirty short
15-minute lessons
Benchmark tests
allow you to see your career
Once you
finish a lesson,
the next one is automatically unlocked
There's nothing
stopping you, you can start
right know
Upon completing
the course and
the final test, you'll receive your CERTIFICATE

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And uncover the key strategies to create influential campaigns
that connect seamlessly across all digital channels.

Enroll this course by filling out the form below and proceeding with a payment.


Application for study

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