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Overview and description of the elective courses in DBA program

Management

This course combines academic study of the management discipline and practice with the use of tools and techniques to solve management problems in organizations. Key topics include: Management structures and styles; management theories; management styles; change management; leadership; and stakeholder management.

Strategic Management

This course integrates the role of strategy and the process of creating and activating a strategic framework for organizational leaders and managers. Key topics include the process of developing and executing a strategic framework, the role of strategy in organizational and success, and various strategic management theories and tactics.

Crisis Management

This course synthesizes the strategic framework of crisis management with contemporary tools for leading and managing organizations during periods of crisis. Key topics include conceptual frameworks for managing crisis and turbulence, systems and techniques for recognizing and addressing crisis, and the role of strategy during crisis

Risk Management

This course blends the scholarly basis for risk and risk management with practical applications of risk management tools, processes and techniques. Key topics include risk and risk management theory for financial, physical and intangible risk, risk management strategies, and tools and techniques for managing risk.

Global Marketing

This course explores the theories, strategies, processes and tools and tools of the marketing discipline as they are practiced in the global environment. Key topics include the strategic approach to global market selection and entry and the application of marketing concepts, practices and tools across cultures and locations.

Marketing Communication

This course integrates the strategic foundations of marketing communication as the basis for developing and delivering marketing communication processes, campaigns and organizations. Key topics include communication theory for marketing, communication and the marketing mix, marketing communication tools and tactics and the emerging interactive role of marketing communication.

Media Communication

This course develops theories and defines practices for messaging and interaction with the public and private media. Key topics include communication theories for messaging, factors that influence media coverage, and communication practices for digital and social media

Digital Marketing

This course integrates the role and impact of digital tools and processes with the marketing function within organizations. Key topics include the conceptual foundations of digital marketing and the use of digital marketing techniques, tools and process in organizations.

Project Management

This course combines the theory and practice of managing projects with the application of project management metrics and tools to improve project management effectiveness within organizations. Key topics include project management theory and techniques, choice and use of project management tools and metrics that measure and enhance project progress and success.

Process Management

This course integrates the conceptual foundations of process management with its practices in organizations. This course integrates the conceptual foundations of process management with its practices in organizations.

Team Management

This course combines the disciplines of project management and team dynamics to investigate the role and practice of managing teams within organizations. Key topics include group communication processes and tools, leadership in team situations, organizing and managing teams and improving team performance.

Financial Management

This course blends the macro view of finance in a contemporary economy with the tools, processes and metrics used in the financial management of organizations. Key topics include analysis of the finance function in an economy and in individual organizations, the role of financial reporting and metrics and tools for maximizing financial effectiveness.

Financial Reporting and Analysis

This course integrates the theoretical framework of financial reporting, analysis and valuation with its practice in organizations. Key topics include financial statement analysis, asset valuation, risk assessment and forecasting, reporting techniques and cost analysis.

Financial Markets and Investments

This course synthesizes the role and nature of financial markets in a global economy with their tools and practices for investing and financial management. Key topics include the conceptual foundations of financial markets, role and impact of various markets, tools and systems, and the role of investing, in financial management

Human Resource Management

This course provides a foundation for the review and activation of human capital management as it manifests in the human resource function. Key topics include the history and foundations of human resource management, recruitment and training, the human resource role in strategy, performance management and career development.

Planning and Development of Human Resources

This course blends theories strategies of recruitment with practices for securing a stable, sustainable and productive human resource capacity. Key topics include the conceptual foundations for the human resource function and its role in strategic planning for recruiting, retention, training and development of human capacity within organizations.

Recruitment and Selection

This course integrates the conceptual grounding for employee recruitment and practical applications of recruitment and selection processes, tools and metrics. Key topics include planning for strategic hiring, recruitment and selection processes and tools, and the ethical core of sustainable hiring practices.

Managerial Accounting

This course develops a framework for the use of accounting theory, practice and tools in the management and leadership of organizations. Key topics include the theoretical and practical frameworks for managerial accounting, use of accounting to evaluate managerial decisions and use of accounting for cost control and budgeting.

Strategic Management of Sales

This course examines the role and importance of setting and executing sales strategy to the overall success and effectiveness of an organization. Key topics include developing the sales strategy, strategic approaches, executing and managing the sales function strategically, sales planning and forecasting and strategic sales growth.

E-Commerce

This course examines the foundations and practices of digital and internet-based commerce for organizations of various size, scope and maturity. Key topics include the impact of e-commerce on business and marketing strategy, e-commerce practices and tools, e-commerce metrics and trends in internet-based business models.

Strategic Communication and PR

This course provides the philosophical and practical framework for a successful PR function in organizations of varying size, scope and maturity. Key topics include the philosophy and psychology of successful communication through media channels, media relations, integrating strategic PR with corporate strategy and PR and media trends.

Corporate Social Responsibility

This course examines the theory and practice of corporate social responsibility in organizations of various size, scope and maturity. Key topics include the theoretical grounding for an organization's responsibility to its various stakeholders, socially responsible policies and behaviors and metrics for social responsibility. 

Change Management

This course develops the conceptual basis for managing organizations during periods and through processes of change. Key topics include scholarship dedicated to the nature of change, change management, risks from change and adaptability during times of rapid and complex change. 

International Business

This course investigates the scholarly foundations of business in the global environment in order to develop new approaches to international business. Key topics include the theoretical framework for international business including cultural, economic and financial, geographic and logistical considerations.